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b2b-saas

Industry POVs, land/adopt/expand orchestration, and board-ready SaaS narratives

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■ INSTALL // npx @self.md/cli install b2b-saas
AuthorGTM Agents
Namespace@gtmagents/gtm-agents
Category#general
Version1.0.0
Stars★ 64
Downloads↓ 6
Verification[ ✓ ] self.md verified

Industry POVs, land/adopt/expand orchestration, and board-ready SaaS narratives

Installation

npx claude-plugins install @gtmagents/gtm-agents/b2b-saas

Contents

Folders: agents, commands, skills

Included Skills

This plugin includes 4 skill definitions:

board-readiness-kit

Narrative and artifact system for preparing SaaS board/investor updates.

View skill definition

Board Readiness Kit Skill

When to Use

  • Drafting quarterly board/investor updates linked to GTM + product metrics.
  • Equipping execs with consistent KPI stories, risks, and asks.
  • Coordinating cross-functional data pulls for diligence requests.

Framework

  1. Story Spine – headline, KPI movement, driver analysis, implication, ask.
  2. Metric Stack – ARR, NRR, CAC payback, pipeline coverage, product activation, roadmap velocity.
  3. Evidence Locker – telemetry charts, customer wins/losses, pipeline snapshots, product launch stats.
  4. Action Register – funding requests, hiring plans, roadmap trade-offs, go/no-go decisions.
  5. Distribution Plan – deck/memo templates, Q&A prep, and follow-up tracker.

Templates

  • Board Deck Outline: See templates/board_deck_outline.md for slide structure.
  • Memo template for async updates.
  • Decision log sheet capturing approvals, blockers, and owners.

Tips

  • Keep slide copy concise; push deep dives to appendix or data room.
  • Pre-wire risk sections with mitigation steps to build confidence.
  • Pair with prepare-board-readout for automation + data pulls.

land-adopt-expand-blueprint

Template for orchestrating phased motions across strategic SaaS accounts.

View skill definition

Land-Adopt-Expand Blueprint Skill

When to Use

  • Designing success plans for enterprise SaaS accounts.
  • Aligning revenue, product, and CS teams on phased adoption metrics.
  • Auditing current accounts to identify expansion triggers or risks.

Framework

  1. Stakeholder Matrix – map economic, technical, and champion roles per phase.
  2. Milestone Ladder – land (business case, pilot), adopt (activation, value proof), expand (multi-product, exec advocacy).
  3. Signal Library – telemetry + qualitative indicators that unlock stage gates.
  4. Governance Cadence – EBR/QBR schedule, exec sponsors, escalation paths.
  5. Action Playbook – recommended plays, assets, and enablement per milestone.

Templates

  • Success plan table with phases, KPIs, owners, and timelines.
  • Exec summary slide for internal standups.
  • Risk/mitigation log tied to each phase.

Tips

  • Tie stage gates to measurable outcomes, not just time-based milestones.
  • Share blueprint with customers to co-author success plans.
  • Pair with build-land-adopt-expand-plan for account-specific automation.

usage-to-value-map

Method for translating product telemetry into ROI narratives and expansion

View skill definition

Usage-to-Value Map Skill

When to Use

  • Preparing exec readouts showing how product usage ties to business outcomes.
  • Prioritizing adoption plays based on feature depth, collaboration, or workflow coverage.
  • Equipping sales/CS with quantified value proof for renewal/expansion cycles.

Framework

  1. Telemetry Layer – identify key events, feature usage, seat adoption, and integration data.
  2. Value Drivers – map telemetry to business KPIs (time saved, revenue uplift, compliance risk).
  3. Benchmarking – compare against cohort medians, champions, or best-in-class customers.
  4. Signal→Play Mapping – tie usage patterns to recommended plays (exec briefing, enablement, upsell).
  5. Narrative Template – structure story: context → usage signal → value proof → action.

Templates

  • Usage-to-value canvas (signal, KPI, benchmark, recommended play).
  • Dashboard outline with spark lines + annotations for exec consumption.
  • Email/slide snippet for sharing value proof with stakeholders.

Tips

  • Blend quantitative telemetry with qualitative proof (quotes, case studies) for credibility.
  • Update benchmarks quarterly to reflect product releases and customer mix.
  • Pair with build-land-adopt-expand-plan and prepare-board-readout for consistent storytelling.

vertical-solution-templates

Library of reusable solution briefs, architecture, and pricing frames per industry.

View skill definition

Vertical Solution Templates Skill

When to Use

  • Localizing GTM assets for specific industries or sub-verticals.
  • Preparing ABM/field teams with ready-to-use briefs and demos.
  • Coordinating product + marketing on roadmap-aligned solution packages.

Framework

  1. Template Structure – executive summary, pain/impact, solution architecture, proof.
  2. Configuration Rules – recommended modules, integrations, and data sources.
  3. Pricing & Packaging – typical ACV ranges, value metrics, and contract guardrails.
  4. Evidence Kit – case studies, references, benchmark stats, and compliance notes.
  5. Activation Plan – suggested campaigns, field workshops, and demo scripts.

Templates

  • One-pager solution brief (PDF + slide).
  • Architecture diagram with integration callouts.
  • Pricing/ROI worksheet with editable assumptions.

Tips

  • Keep templates modular so teams can mix/match by segment.
  • Refresh quarterly with new case studies and roadmap releases.
  • Pair with create-industry-playbook for automated population.

Source

View on GitHub