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■ SKILLS // SKILL SPECS

community-building

Community ecosystem strategy, programming, insights, and governance

Author GTM Agents Published Updated Read 4 min
■ [!] ON THIS PAGE ▼
■ INSTALL // npx @self.md/cli install community-building
AuthorGTM Agents
Namespace@gtmagents/gtm-agents
Category#business
Version1.0.0
Stars★ 64
Downloads↓ 3
Verification[ ✓ ] self.md verified
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Community ecosystem strategy, programming, insights, and governance

Installation

npx claude-plugins install @gtmagents/gtm-agents/community-building

Contents

Folders: agents, commands, skills

Included Skills

This plugin includes 5 skill definitions:

champion-engagement-system

Framework for recruiting, activating, and rewarding community champions.

View skill definition

Champion Engagement System Skill

When to Use

  • Building community advocacy programs (advisory circles, ambassador tracks, beta councils).
  • Coordinating champion contributions to events, content, referrals, or product input.
  • Monitoring engagement health and risk signals among top advocates.

Framework

  1. Selection Criteria – health scores, expertise, influence, diversity goals, legal clearance.
  2. Journey Mapping – onboarding, activation milestones, recognition, renewal.
  3. Contribution Menu – speaking, content creation, mentoring, betas, peer support.
  4. Incentives & Recognition – swag, access, revenue share, spotlight campaigns.
  5. Measurement – track contributions, influenced pipeline, retention, satisfaction.

Templates

  • Champion Tiering: See references/champion_tiering.md for levels and benefits.
  • Champion roster sheet with scoring, status, and owner.
  • Program brief (objectives, commitments, benefits, timeline).
  • Recognition calendar + communication kit.

Tips

  • Offer multiple contribution tiers to accommodate bandwidth.
  • Create private channels for champions to bond + give feedback.
  • Pair with launch-community-activation-series to slot champions seamlessly.

closed-loop-community-playbook

Processes for routing community insights/actions and communicating outcomes

View skill definition

Closed-Loop Community Playbook Skill

When to Use

  • After capturing member insights or escalations that require action.
  • Coordinating follow-up between community, product, CS, and marketing teams.
  • Demonstrating accountability to members via updates and celebrations.

Framework

  1. Intake & Qualification – log insight ID, theme, severity, evidence, member metadata.
  2. Routing – assign accountable owner, squad, and due date with SLA tiers.
  3. Action Plan – outline fix/enhancement, dependencies, success metrics, and comms plan.
  4. Member Comms – draft acknowledgement, progress updates, and completion announcements.
  5. Retrospective – record outcomes, lessons, and new opportunities.

Templates

  • Insight/action tracker with columns for owners, stage, and communication status.
  • Member update email/DM templates for acknowledgment, progress, completion.
  • Quarterly accountability report summarizing closed-loop wins.

Tips

  • Tag insights by member cohorts to personalize updates.
  • Celebrate shipped improvements publicly to reinforce participation value.
  • Pair with run-member-insight-sprint so every campaign produces accountable actions.

community-insight-taxonomy

Tagging schema for classifying community signals by persona, journey,

View skill definition

Community Insight Taxonomy Skill

When to Use

  • Standardizing feedback tagging across forums, events, surveys, and interviews.
  • Sharing structured insights with product, marketing, or CS teams.
  • Powering dashboards and AI routing for community signals.

Framework

  1. Persona Dimension – builders, admins, execs, partners, champions, newcomers.
  2. Journey Stage – onboarding, activation, adoption, expansion, advocacy, lapse.
  3. Driver Dimension – product, support, education, pricing, community experience, roadmap.
  4. Sentiment & Urgency – positive/neutral/negative + severity/impact.
  5. Business Linkage – map to ARR tier, account health, opportunity pipeline, or churn risk.

Templates

  • Tag dictionary with definitions, examples, and confidence guidelines.
  • Airtable/Sheet schema with validation + automation hooks.
  • Quick-reference cheatsheet for moderators/interviewers.

Tips

  • Run monthly taxonomy reviews to merge duplicates and add emerging themes.
  • Capture “what good looks like” examples to maintain consistency.
  • Pair with run-member-insight-sprint for auto-tagged datasets.

community-kpi-dashboard

Measurement system tracking engagement, health, and business impact of

View skill definition

Community KPI Dashboard Skill

When to Use

  • Establishing community OKRs or executive scorecards.
  • Reporting on quarterly community performance.
  • Tying community metrics to pipeline, retention, or product adoption.

Framework

  1. Health Metrics – member growth, activation rate, return visitors, content contributions.
  2. Engagement Metrics – participation per program, thread depth, event attendance, response SLAs.
  3. Advocacy Metrics – champions created, referrals, case studies, beta participation.
  4. Business Impact – influenced pipeline, expansion rate, churn reduction, product usage deltas.
  5. Trust & Safety – moderation actions, escalation time, sentiment shifts, NPS.

Templates

  • BI dashboard schema with recommended charts + filters.
  • KPI definition sheet detailing owners, data sources, refresh cadence.
  • Executive digest template translating stats into decisions/asks.

Tips

  • Blend qualitative highlights with quantitative charts for context.
  • Instrument campaigns/programs with UTM or CRM links to show attribution.
  • Pair with design-community-strategy to keep KPIs aligned to objectives.

community-program-matrix

Planning framework for mapping community programming across personas,

View skill definition

Community Program Matrix Skill

When to Use

  • Building quarterly/annual community programming plans.
  • Balancing content formats across personas, segments, and lifecycle stages.
  • Aligning stakeholders on resource allocation and measurement.

Framework

  1. Persona vs. Lifecycle Grid – map each persona to their stage (new, engaged, champion) and needs.
  2. Channel Mix – forums, live events, office hours, partner co-hosts, UGC, social extensions.
  3. Cadence & Ownership – define frequency, hosts, moderators, and backup owners.
  4. Value Proposition – articulate member value + business value for every cell.
  5. Measurement Hooks – KPIs, instrumentation, and health thresholds per program.

Templates

  • Spreadsheet/Notion template for program grids with filters by persona or channel.
  • Slide + one-pager to socialize upcoming programming.
  • Resource planning worksheet capturing staffing, budget, and tooling needs.

Tips

  • Highlight “hero moments” each quarter to focus energy and storytelling.
  • Rotate community champions into programming slots to showcase voices.
  • Pair with design-community-strategy and launch-community-activation-series for auto-generated calendars.

Source

View on GitHub

[!] SKILL TAGS //
#business #community#advocacy#engagement