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■ SKILLS // SKILL SPECS

market-research

Market research programs covering landscape studies, qual labs, and quant surveys

Author GTM Agents Published Updated Read 3 min
■ [!] ON THIS PAGE ▼
■ INSTALL // npx @self.md/cli install market-research
AuthorGTM Agents
Namespace@gtmagents/gtm-agents
Category#business
Version1.0.0
Stars★ 64
Downloads↓ 13
Verification[ ✓ ] self.md verified
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Market research programs covering landscape studies, qual labs, and quant surveys

Installation

npx claude-plugins install @gtmagents/gtm-agents/market-research

Contents

Folders: agents, commands, skills

Included Skills

This plugin includes 4 skill definitions:

insights-repository-kit

Governance + tooling pattern for storing research artifacts, tagging,

View skill definition

Insights Repository Kit Skill

When to Use

  • Archiving research deliverables, raw data, transcripts, and notes.
  • Enabling self-serve discovery of past research to prevent duplicate studies.
  • Setting up governance for access control, tagging, and retention policies.

Framework

  1. Structure – libraries for briefs, raw data, synthesis, decision logs, assets.
  2. Metadata – tags for persona, lifecycle, product area, method, confidence, expiry.
  3. Access & Permissions – roles for contributors, reviewers, consumers, legal.
  4. Versioning – changelog, superseded flags, linkage to experiments or roadmap items.
  5. Discovery – search templates, digest generation, and notification hooks.

Templates

  • Repository IA diagram + folder/Notion/database schema.
  • Metadata dictionary with tag definitions and required fields.
  • Intake/update form for adding new studies with validation logic.

Tips

  • Automate ingestion from survey tools and recording platforms when possible.
  • Require executive summaries + decisions so assets stay actionable.
  • Pair with run-market-landscape-study and orchestrate-qualitative-lab to auto-file outputs.

market-scenario-modeler

Toolkit for building TAM/SAM/SOM models, sensitivity analyses, and narrative-ready

View skill definition

Market Scenario Modeler Skill

When to Use

  • Translating research findings into financial models and strategic scenarios.
  • Stress-testing revenue or adoption assumptions for planning cycles.
  • Packaging insights for finance, product, and executive stakeholders.

Framework

  1. Assumption Library – document data sources, CAGR, penetration, pricing, channel mix.
  2. Scenario Matrix – base, upside, downside cases with drivers (pricing, win rate, expansion, macro).
  3. Sensitivity Analysis – tornado charts, Monte Carlo snippets, or sliders for key variables.
  4. Visualization Layer – waterfall, area, and heat maps tying numbers to narratives.
  5. Decision Hooks – highlight trigger points, required investments, and guardrails.

Templates

  • Spreadsheet/notebook skeleton with clearly named inputs/outputs.
  • Slide templates for TAM/SAM/SOM, share shifts, and investment asks.
  • One-pager summary translating scenarios into actions and risks.

Tips

  • Keep assumptions auditable with source links and timestamps.
  • Align with finance on currency, inflation, and exchange assumptions before publishing.
  • Pair with run-market-landscape-study for turnkey modeling assets.

participant-operations-hub

Processes and guardrails for recruiting, scheduling, consent, and incentive

View skill definition

Participant Operations Hub Skill

When to Use

  • Running qualitative or quantitative studies that require participant coordination.
  • Ensuring compliance with privacy, NDAs, and incentive tax regulations.
  • Centralizing communications with participants across multiple projects.

Framework

  1. Recruiting Intake – capture persona, quota, source, incentive, consent requirements.
  2. Screening & Approval – automated screeners, manual reviews, and stakeholder sign-off.
  3. Scheduling & Logistics – calendars, reminders, backups, language/localization support.
  4. Consent & Compliance – template agreements, data retention policy, anonymization workflow.
  5. Incentive Fulfillment – payment processor, W-9 or tax forms, fulfillment SLA, audit log.

Templates

  • Recruiting tracker with status, notes, and consent links.
  • Email sequences for invite, confirmation, reminder, thank-you.
  • Incentive fulfillment checklist + finance handoff doc.

Tips

  • Keep participant PII in a restricted workspace; expose IDs/tags externally.
  • Track over-contact frequency to avoid panel fatigue.
  • Pair with orchestrate-qualitative-lab and launch-quantitative-survey for hands-free logistics.

research-brief-blueprint

Standard template + checklist for scoping market research projects.

View skill definition

Research Brief Blueprint Skill

When to Use

  • Kicking off any market research or insights program.
  • Aligning stakeholders on objectives, hypotheses, timelines, and deliverables.
  • Auditing vendor proposals or internal requests for completeness.

Framework

  1. Business Question – decisions to inform, stakeholders, success metrics.
  2. Audience & Sample – personas, geos, quotas, existing panels, exclusion criteria.
  3. Methods & Sources – qualitative, quantitative, desk, experimentation, telemetry.
  4. Logistics – budget, timeline, approvals, compliance considerations.
  5. Deliverables – format, fidelity, access model, follow-up cadence.

Templates

  • Brief doc (Notion/Doc) with structured sections + prompts.
  • Intake form or ticket template for repeating the process at scale.
  • Executive summary format to socialize scope before kickoff.

Tips

  • Capture “out of scope” explicitly to avoid scope creep.
  • Tie every method to a decision owner to keep studies focused.
  • Pair with run-market-landscape-study and launch-quantitative-survey to auto-populate briefs.

Source

View on GitHub

[!] SKILL TAGS //
#business #research#insights#market