product-launch-orchestration
Product launch governance orchestrator covering war rooms, execution, and retros
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Product launch governance orchestrator covering war rooms, execution, and retros
Installation
npx claude-plugins install @gtmagents/gtm-agents/product-launch-orchestration
Contents
Folders: agents, commands, skills
Included Skills
This plugin includes 3 skill definitions:
launch-tiering
Use when sizing go-to-market launches by impact, resources, and governance
View skill definition
Launch Tiering Framework Skill
When to Use
- Evaluating upcoming releases to determine Tier 1/2/3 scope.
- Aligning stakeholders on budget, channels, and required deliverables.
- Documenting launch expectations for planning, approvals, and reporting.
Framework
- Impact Criteria – ARR target, product scope, audience reach, competitive urgency.
- Resource Requirements – channels activated, creative/engineering effort, regional needs.
- Governance Level – exec involvement, war-room cadence, risk tolerance.
- Instrumentation – telemetry readiness, reporting complexity, experimentation.
- Compliance & Dependencies – legal/security review, partner commitments, support readiness.
Templates
- Tier scoring matrix (criteria, weights, thresholds, recommended resourcing).
- Tier playbook (required workstreams, artifacts, checkpoints, reporting).
- Approval checklist for tier changes or escalations.
Tips
- Reassess tier mid-cycle if scope or market conditions shift.
- Maintain a historical log of tier decisions for future benchmarking.
- Tie tier definitions to budgeting + staffing models to ensure consistency.
risk-playbooks
Use when identifying launch risks, mitigation plans, and escalation owners.
View skill definition
Launch Risk Playbooks Skill
When to Use
- Pre-launch risk assessments and go/no-go criteria.
- During launch week to monitor escalations and coordinate mitigations.
- Post-launch retros to capture lessons and update future playbooks.
Framework
Launch risk governance combines categorical coverage with a repeatable execution cadence. Use the following building blocks to keep Tier 1+ launches on track.
Risk Categories
- Product & Reliability – feature readiness, bugs, infrastructure load, rollback paths.
- Go-to-Market – messaging accuracy, asset approvals, channel readiness, partner alignment.
- Compliance & Legal – policy reviews, privacy terms, licensing, regional constraints.
- Support & Success – staffing levels, escalation handoffs, enablement coverage.
- External Factors – competitor moves, macro events, press sentiment, supply chain.
Execution Process
- Identify risks w/ likelihood + impact scoring.
- Assign owners, mitigation steps, triggers, fallback actions.
- Maintain real-time risk log during war-room standups.
- Capture resolution notes + update future tiering guidelines.
Templates
- Risk register (description, likelihood, impact, owner, mitigation, status).
- Escalation playbook (trigger, communication plan, action tree).
- Lessons learned tracker feeding future launches.
Tips
- Pre-populate risk banks per tier to accelerate planning.
- Tie mitigations to instrumentation/alerts to catch issues early.
- Share
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war-room-ops
Use when running launch command centers, standups, and escalation workflows.
View skill definition
War-Room Operations Skill
When to Use
- Launches requiring daily standups and cross-functional coordination.
- Managing high-risk windows (launch week, pricing changes, major PR events).
- Ensuring swift resolution of issues and clear stakeholder comms.
Framework
- Cadence & Channels – schedule standups, async updates, and escalation channels (Slack, pager, email).
- Rituals – agenda for standups (status, blockers, metrics), risk reviews, exec syncs.
- Escalation Paths – define severity levels, decision owners, fallback contacts.
- Documentation – central log for decisions, incidents, mitigations, deployments.
- Monitoring Hooks – dashboards, alert routing, on-call rotations, support coverage.
Templates
- War-room charter (objectives, team, schedule, SLAs).
- Standup template (status, blockers, next actions, owners).
- Escalation matrix (severity, trigger, contact tree, resolution target).
Tips
- Keep war-room staffed with empowered decision makers.
- Record all decisions + rationale for post-launch retros.
- Automate reminders for updates to reduce noise.